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How do I prepare to send an email campaign?

How long does it take to warm up emails if you are going to send cold emails/marketing emails from old or new domains

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How to warm up your email accounts before sending cold or marketing emails

Email marketing is a powerful tool for businesses, but it's only effective if your emails reach your target audience. One way to improve your email deliverability rates is to warm up your email accounts before sending cold or marketing emails.

What is email warm-up?

Email warm-up is the process of gradually increasing the number of emails you send each day to build a reputation with email providers. This helps to improve your email deliverability and avoid getting your emails blacklisted.

How long does it take to warm up email accounts?

The amount of time it takes to warm up your email accounts depends on several factors, including the age of your domain, the number of emails you plan to send, and the level of engagement you want to achieve.

Generally, we recommend spending at least 2-4 weeks warming up a new domain before sending cold emails. This allows you to establish a positive reputation with email providers and ensure that your emails reach your recipients' inboxes. For old domains, you can start with a shorter warm-up period of around 1-2 weeks  before sending cold emails.



When warming up your email accounts on Warmy.io, it is essential to use the correct temperature to avoid being flagged as spam. We recommend starting with a slow temperature growth mode, which is the safest and most effective method of warming up your email accounts. Gradually increase the temperature over time to avoid triggering spam filters and maintain a positive reputation with email providers.

 

Here are some additional tips for effectively warming up your email accounts:

  •    Start by sending a small number of emails and gradually increase the number.
  •    Check that all your DNS records are set up correctly. You can check this with the Health test on the mailbox dashboard.
  •    Avoid sending emails with a high bounce rate or low engagement while warming up on Warmy.
  •    Monitor email analytics regularly and adjust your warm-up strategy accordingly. Our Inbox Deliverability Checker can help you monitor.

 

Warming up your email accounts is an essential step in achieving high email deliverability rates. Follow the tips above to warm up your email accounts effectively and avoid triggering spam filters.